Social media has provided us with the opportunity to reach large audiences quickly and with very few barriers. While this makes social media a great option for marketing and for sharing news and information, it also increases the weight of the responsibility we have around what we post, how we engage and with whom we engage. All university social media communications and language should be reflective and consistent with Samford University’s values and mission.

These guidelines were endorsed by the President’s cabinet.

Purpose

Account Requirements

Rules of Account Management

Account Transitioning

Professional Use

Crisis Communications

Questions?