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Professional Side of the Music Industry

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Fulfill Your Passion
Gain the artistic, technological and entrepreneurial skills to thrive in the 21st century marketplace through Samford’s Commercial Music program.

Apply Today

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“Samford prepares students to excel with a diverse education that sets it apart. My major is Commercial Music (Production), but I feel confident running live sound and lighting, leading a band or managing an artist’s business affairs—all thanks to my classes at Samford.” —Andrew Anderson, senior

What should I expect?

  • Develop diverse skills through courses in songwriting, performing, music production, marketing and industry business.
  • Gain insights into music creation and industry operations from industry professionals, such as members of the Zac Brown Band and other chart-topping songwriters, producers, managers and engineers.
  • Perform in front of enthusiastic audiences through Samford’s popular music ensembles.
  • Begin earning income from your music immediately by enrolling in courses focused on songwriting, music production, and practical revenue streams.
  • Graduate with a 5th year MBA through our unique partnership with Samford’s Brock School of Business.
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Apply today and plan for your audition.
24-25 Audition Weekends:
November 23, 2024
February 8 and 15, 2025

Start Your Application Learn About the Program

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